Create a campaign
Endpoints
Create a campaign
Create outbound call campaigns from a contact list (immediate or scheduled)
POST
Create a campaign
Documentation Index
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Overview
This endpoint creates outbound call campaigns using a playbook (assistant) and a list of contacts. Campaigns can run immediately or be scheduled for a specific date and time. Contacts are created or updated in the system and calls are launched according to the campaign configuration.1. Summary
- Endpoint:
POST /campaign - Authentication: Bearer token (same as for the rest of the API).
- Usage: Send a playbook ID, a list of contacts (with at least
phone), and optionally a launch date and recall policy. The system creates or updates contacts and launches the calls.
2. Authentication
Include your token in the request headers:3. Request body
3.1 Required fields
| Field | Type | Description |
|---|---|---|
playbook_id | string | UUID of the playbook (assistant) used for the calls. Must belong to your account. |
contacts | array | List of contacts to call. Each item must have at least the phone field. |
3.2 Optional fields (campaign level)
| Field | Type | Description |
|---|---|---|
launch_at | string | Launch date/time in ISO format (e.g. "2025-03-01T10:00:00"). If provided, the campaign is scheduled for that time; otherwise it runs immediately. |
recall | string or array | Retry policy in minutes. See section 4. |
3.3 Optional fields per contact
Each item incontacts may include, in addition to phone, any of these fields (for call personalization or CRM):
| Field | Type | Description |
|---|---|---|
first_name | string | First name |
last_name | string | Last name |
email | string | |
company | string | Company |
job_title | string | Job title |
address | string | Address |
city | string | City |
state | string | State / province |
country | string | Country |
postal_code | string | Postal code |
timezone | string | Timezone (e.g. Europe/Madrid) |
utm_source | string | UTM source |
utm_medium | string | UTM medium |
utm_campaign | string | UTM campaign |
utm_term | string | UTM term |
utm_content | string | UTM content |
custom_fields | object | Custom key-value fields |
4. Using the recall field
The recall field defines retry delays in minutes from the time of the call (or from launch time for scheduled campaigns). It is stored per call and used to automatically reschedule calls (e.g. if the contact does not answer).
String with array of minutes:
"recall": "[30,120]" — retry at 30 and 120 minutes.
Example in the body:
5. Request examples
5.1 Immediate campaign (minimal)
Only playbook and list of phones:5.2 Immediate campaign with contact data and recall
5.3 Immediate campaign with custom fields
5.4 Scheduled campaign
Uselaunch_at to schedule the launch:
recall works the same as for immediate campaigns.
6. Server responses
6.1 Campaign accepted (immediate)
- Status:
202 Accepted - Example body:
6.2 Scheduled campaign accepted
- Status:
202 Accepted - Example body:
7. Error codes
| Code | Meaning |
|---|---|
| 400 | Invalid data: missing playbook_id, empty contacts, or a contact without a valid phone. |
| 401 | Not authenticated: missing or invalid token. |
| 403 | Playbook not found or not owned by your account. |
| 500 | Internal server error. |
8. Quick reference
- Authentication:
Authorization: Bearer YOUR_TOKENheader. - Required:
playbook_id(UUID) andcontacts(array of objects with at leastphone). - Optional:
launch_atto schedule;recall(e.g."[30,120]") for retries in minutes. - Response:
202withcampaign_id.

